Photo of Ilia's priming serum. An off-white matter opaque plastic dropper bottle with minimalist sans serif typography. It's on a beige surface with drops of the serum on it, the serum has a light shimmer to it.

PRIMER WINNER 2020

 
Photo of the priming serum from Ilia

True Skin Radiant Priming Serum

$52 | 30 ml

Cruelty Free | Vegan

Really lovely minimalist packaging from ilia, they recently did a redesign of their packaging and the new one looks amazing. The packaging is off-white matte opaque plastic, which I think makes it look more expensive than if it just were a basic glossy white. They even color matched the silicone dropper top to match the color of the plastic. 

 
 
FOUNDATION FINALIST
Photo of foundation from Ilia, round glass bottle with white lid

$54 | 30 ml

Cruelty Free | Vegan

CONCEALER FINALIST
Concealer from ilia, glass bottle with white lid

$30 | 5 ml

Cruelty Free

Ilia
FOUNDER
 
Photo of Sasha Plavsic

Sasha Plavsic

 
ABOUT
 

"We believe in skin that looks like skin—and radiance that comes naturally. With transparency as our guide and color as our vehicle, we challenge the conventions of clean beauty to create something radically new, through safe, potent formulas that protect and revive your skin."

INFO
 
Based and produced in USA
Founded 2011
Cruelty Free
 
DESIGN BY
 

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